NatureBox, Inc.

Recall #F-0015-2015 · Initiated 2014-09-17

Plain-language summary

by FoodRecallsDB.info

What happened

NatureBox discovered that some pouches of Cranberry Macaroon Granola had incorrect label information on the back. The back label listed ingredients and allergens for a different product (Cherry Berry Granola) instead of the actual Cranberry Macaroon Granola inside.

Who is at risk

People with allergies or sensitivities to tree nuts, peanuts, milk, wheat, eggs, or soy should be concerned, as they may have purchased this product based on incorrect allergen information.

What to do

If you purchased this product online, check your pouch—the front should say Cranberry Macaroon Granola. If the back label shows Cherry Berry Granola ingredients instead, stop eating it and contact NatureBox for a refund or replacement. This recall only affects online sales.

Product

naturebox cranberry macaroon granola net wt. 3.75 oz (106g) naturebox.com Back label incorrectly has nutrition and ingredients for cherry berry granola labeled in part as: Ingredients: Whole grain oats, brown sugar, dried cranberries (cranberries, sugar, sunflower oil) almonds, coconut, pecans, dried cherries (cherries, sugar, sunflower oil), maltodextrin [dietary fiber], natural flavor, salt, cinnamon, mixed tocopherols (vitamin E, soybean oil). Contains: Tree nuts (almonds, coconut, pecans). Packed in a facility that also processes tree nuts, peanuts, milk, wheat, egg and soy. Distributed by NatureBox San Carlos, CA 94070

Reason for recall

Firm discovered a pouch that had an incorrect back label. The front of the pouch was correctly labeled Cranberry Macaroon Granola but the back of the pouch was incorrectly labeled with the label for Cherry Berry Granola.

Quantity affected

1,262 pouches

Distribution

Internet sales only.

Lot / code info

CORRECT berry macaroon granola UPC: 8 52523 00590 7 INCORRECT: Cherry berry granola UPC: 8 52523 00575 4 Lot Number: 3BC14204 Expiration Date: 3/10/15

Voluntary / mandated

Voluntary: Firm initiated

Initial notification

E-Mail

Terminated

2015-02-27